What we do?
Empowering Egypt; one child at a time!
Heya Masr aims to increase the voice and agency of adolescent girls and boys (6-18) living in disadvantaged communities. Our flagship self-development program helps correct misconceptions, strengthen self-image, and boost self-esteem and confidence. In Addition, Heya Masr provides training programs for parents, teachers, and employees to create a safer and healthier environment for Egypt’s younger generation.
Heya Masr works to undo the harm done to children by developing their character by delivering tools and skills-based programs that enable them to protect themselves from physical and psychological harm to restore their dignity, self-worth and end generation recycle of trauma and abuse.
In addition, our parenting program stems from our belief that if the parents are educated on the significance of gender equality, nutrition, early child marriage, bullying & sexual harassment danger, parents are empowered to invest in educating their children, positively impacting their future for generations to come. We pride ourselves on the comprehensiveness of our programs; it is impactful and measured through years on continuous improvement. Participants see improvement in the areas of knowledge, attitude, practices, and behavior.
Our Expertise and Services
- Character Building and Development
- Nutritional Healthy Behaviors
- Bullying and Sexual Harassment Awareness
- Self-Defense for young girls
- Parenting Awareness program
Centers where you find us
- Al Haram, Educate ME Egypt
- El Manyal, EL Mabara Orphanage
- Ersm Helmk association
- Establ Anter, Ruwaad Foundation
- Manshiet Nasr, Nenby Foundation
Heya Masr Values
- Women Safety, Dignity, Self Confidence
- Partnership, Health Care
- Community Excellence
- Fair-play, Passion for Humankind
- End Violence
Our Vision
For young Egyptian women to realize and embrace their full potential as strong, confident, and independent agents of change in their families and communities
Our training impacts everyone within society. We are investing in our children and their parents. Our program is not restricted to a particular geographical area or learning center. Still, we seek to provide young women and their communities access to a safe venue to support their self-development and growth journey.
Heya Masr (She is Egypt) forges partnerships with NGOs, centers, and educational institutions and coordinates the timely delivery of educational programs with common objectives. With the help of these partners, we can target a larger population of the young generation. We believe that this wider reach will positively impact Egypt’s future.
Our Mission
Fostering mental, emotional, and physical resilience in young Egyptian children to enable them to grow more confident and more decisive individuals and citizens through a journey of educational and entertaining development, targeting girls, boys, and parents
To fight to end violence against children and women in Egypt, break the cycle of trauma and abuse, and aim for a better future for themselves and their societies by parallelly and equally educating girls and boys, parents, and educators to raise a generation that practices equality and leads the way to a non-violent, socially just, healthy, and diverse society.
Heya Masr targets young girls and boys aged 6–18 to strengthen their character. We provide a safe and nurturing environment for physical activities, nutritional and healthy lifestyle education, character development activities, sexual harassment and bullying awareness, and self-defense strategies. We believe that to make an impact, we must educate young women and men equally.
OUR COMMITMENT TO THE SDGS
Heya Masr is committed to pursuing and delivering on the UN SDGs that match and serve our mission. Our purpose in fighting and ending child and women’s violence in Egypt to create a safer environment is a key to the prosperity of Egyptian society.
We build and deliver our education approach based on research-driven UNICEF techniques that advocate changing behavior through character-building using soft skills.
Programs and Services
Love. Educate. Empower
Currently, Heya Masr targets girls, boys, parents, caregivers, teachers, and the whole community to create an integrated impact on society through our services.
Our children’s program targets girls, boys (ages 6-18), and parents throughout Egypt. by building their self-confidence and developing and strengthening their characters by providing a nurturing, safe environment for physical activity, a nutritional and healthy lifestyle program, character development activities, and sexual harassment bullying awareness and self-defense training.
Our program is one of a kind, as it is the only long-term program in Egypt that is 3-6 months long, which leaves a sustainable impact. Yet, the program is customizable, focused on each participant, and delivered in different durations based on the needs. It leaves a permanent impact due to its heavy emphasis on activities as a root-cause solution for our participants’ multiple challenges and difficulties. The program has proven effective for the past seven years and is trackable through the M&E system.
Volunteer with us
Make a difference, change a life.
Our team is a collection of committed and resourceful individuals, with many young and passionate members. Each member plays a crucial role in making the mission a success. Each individual brings their unique background and experience to the table and helps shape Heya Masr’s vision. Our members have experience in leadership, marketing, teaching, child psychology, social services, and much more.
As we expand, we are looking for people who want to make a difference in Egyptian society and are dedicated to improving the lives of the young generation. Every day in our classes, girls and boys learn to seek more about themselves and hope for more in life. If you are committed and motivated, come join our team. Make a difference, change a life.
How you can help?
Make a difference, change a life.
Your $95 educates a girl or a boy for three months.
Your donation will help us end generation recycle of trauma and abuse. Our belief is if parents are educated on the significance of gender equality, nutrition, early child marriage, bullying & sexual harassment danger, they will be empowered to invest in educating their children, impacting their future positively for generations to come. We believe impacting women during adolescence to become stronger, more stable, confident, and independent will impact Egypt’s future generations. Your donations goes 100% toward our educational programs.
Watch Our Latest Activities
Our program is activity-based and customizable depending on the location and the participants. Delivering tools and skills enable young women to protect themselves from physical and psychological harm to restore their dignity and self-worth and end-generation recycling of trauma and abuse.
Programs delivered weekly for 3-6 months, with 24 sessions in total and more than 56 hours of training. Students are grouped by age into beginner, intermediate, and advanced levels. Parents are grouped based on topics. Self-defense classes are provided to all ages 6- 30 years old.
- Sexual Harassment and Bullying Programs.
- Caretaker Training and Rehabilitation.
- Orphanage merges into society Programs.
More about our Program
We pride ourselves on the comprehensiveness and sustainable impact of our program. To explain further these two key points.
Comprehensiveness: It is a holistic approach that tackles all elements of the psyche and physics of the children as comprehensive because it starts with character building before tackling the other levels of more complex issues.
Sustainable Impact: The program helps our children develop new habits due to its consistency and long-term aspect. As we know, once a habit—good or bad—is built, it is difficult to break; that’s what we focus on. Over time, we are working equally to break down existing ‘bad’ habits and replace them with good, positive, strong habits.
You Can Help
- Volunteer, join our team
- Check out our career openings
- Give the gift of education
- Sponsor a girl or a boy education
- Educate a mother
- Network with us, contact us
- CSR Corporate social responsibility, contact us
- Press and Media, contact us
Be a Volunteer
Quick fundraise
Give Donation
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Success Stories
Injy, from weakness to strength.
Injy is 14 years old. On the first day, we discovered that is lacking the courage to participate with the rest of her classmates,
Amany, I am going to be a lawyer!
Amany has been a participant in Heya Masr program both in level 1 and level 2. What we have noticed about Amany that she
Fatma wants to be a therapist to help others
When I grow up, I want to be a therapist to help other girls. Fatma is 13 years old beautiful girl. She is a
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